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The Art Plug Powerhouse

December 2019
Experiential Activation
Miami, FL
 
Overview
From Jason Naylor Creative
My concept for this piece is based on the on-going effort that love requires. It is a work in progress, a construction project, if you will. We are building love each day and it isn’t cheap or easy. It’s work. It’s effort. It’s energy, and when it’s actually working, ITS ELECTRIC!!! Visually I chose the inspiration of a construction site - I wanted the experience to reflect the “men at work” vibe and the color palette from construction gear, but with an electric, pop-culture twist. I wanted the neon LOVE mural to feel like the magic that you feel when you see the results of your hard work coming together.
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