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NFL Super Bowl Fan Experience

January 2018
Sporting Event
Minneapolis, MN
20,000+ Attendees
 
Overview
From Groove Jones
Sleep Number Celebrates Super Bowl with Biggest VR Football Game Ever Created Fans of all ages got the chance to step out onto the 50-yard line and compete in the biggest VR Football game ever seen. This was all part of the 10 day Super Bowl Live event leading up to the big game in Minneapolis, MN. The experience is part of Sleep Number’s fan engagement at the game.
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