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BARCODE X EREWHON LAUNCH
July 2021
Collaborators
Product Launch
Los Angeles, CA
Under 25 Attendees
Overview
From Interwoven Media
A vlog-style video concept that invites viewers to go "behind-the-brand" of Barcode, a plant-based and adaptogen-rich sports performance beverage. Interwoven followed the Barcode team to go behind-the-scenes of their retail launch at Erewhon Market.
This video is an installment of Barcode's larger vlog series produced by Interwoven and titled "Living By The Code."
Venue
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Erewhon
Los Angeles, CA
