Prime Video Creator Party at Vidcon

Prime Video hosted THE official VidCon Creator party on Friday night that took over House of Blues Anaheim for the biggest event of the weekend, featuring performances by The Chainsmokers, Flo Milli, and Charly Jordan. Invited guests could unwind at the Prime Video-branded space that included illuminated photo moments, light bites, branded installations, and a party that went late into the night. Creators flooded social media from the most talked-about party of the weekend. Produced, designed, managed, and executed by Mirrored Media for Prime Video with Catalina Productions. Prime Video Quote: “VidCon is such a unique moment for content creators and fans to join together and experience digital media in real life,” said Jennifer Verdick, head of Partnerships, Synergy, and Consumer Events at Prime Video. “Our goal with our marketing is not to just build awareness around our content, but also enable viewers to explore their fandom way beyond the roll of the end credits, as encapsulated in our ‘See Where It Takes You’ tagline. The experience that attendees will find at VidCon will do just that, and we’re looking forward to seeing the joy they will experience by interacting with the exciting stories they see on screen.”