BCBG Max Azria Dinner

In April 2022, Lightbox NYC hosted an exclusive immersive dinner event for BCBG Max Azria, celebrating the launch of their highly anticipated Fall 2022 Collection. Led by BCBG’s new creative director, Albino Riganello, the event unveiled his latest muse, inspired by the artistry and elegance of Italian cities such as Venice and the Biennale. Lightbox’s state-of-the-art 360-degree projection technology and customizable vinyl installations transformed the 4,000 sqft venue into a visual journey through BCBG’s brand legacy. The decor, digital projections, and menu were all meticulously curated to reflect the Mediterranean muse, with LED lighting and programmable walls perfectly matching the collection’s theme and color palette. The event featured a custom-developed menu inspired by Mediterranean flavors, using locally sourced ingredients and accommodating all dietary restrictions to ensure a memorable dining experience for every guest. The Lightbox cellar was transformed into a stylish showroom, showcasing the new BCBG Max Azria collection in a unique and immersive setting. This collaboration highlighted Lightbox NYC’s expertise as a leading event