Cash App

Cash App teamed up with acclaimed fashion designer LaQuan Smith for the launch of the capsule line: LaQuan Smith for Cash by Cash App. The team wanted a venue that would showcase Smith's creative vision while also highlighting the tech-forward ethos of Cash App. Guests entered the building and into a space that was covered entirely in Smith's creative designs. Video montages of the campaign played on the walls and indoor vinyl provided a sleek aesthetic. After a cocktail hour featuring customized drinks in our downstairs lounge, an immersive dining experienced followed. Standout menu items included Burrata, Pasta Fra Diavolo, and a White Chocolate Milkshake for dessert!