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Dangerwheel

July 2022
Sporting Event
Cincinnati, OH
500 - 1,000 Attendees
 
Overview
From AGAR
Adult Downhill Bigwheel Racing. Have 4 words ever sounded better together? CHALLENGE - Create a feature event that brings people to the up-and-coming Pendleton neighborhood for a full day of community fun and adventure. - Bring back the epic Big Wheel race for adults, for its sixth installment. - Create AGAR-owned event and experience. ACTIVATION -Bring together a group of neighbors who love to have fun in their backyard of Pendleton to produce the epic Big Wheel race for adults, DANGERWHEEL. - Provide adult-sized Big Wheels to racers (64 teams), who will face off, one-on-one, on courses that will change and surprise throughout the day. - Racers compete for the much-coveted title of “Danger Champion!” at the outdoor event, held rain or shine. - Work with corporate and small business sponsors to promote and activate the community event. - Neighborhood small businesses participate including Local breweries and Pendleton’s best food restaurants.
Event Team
Agencies & Vendors
  • Experiential Agency
    AGAR
    Multiple locations
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