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Then I Met You Tuk-Tuk

July 2023
Experiential Activation
New York, NY
5,000 - 20,000 Attendees
 
Overview
From Food Truck Promotions
Food Truck Promotions joined forces with the Korean skincare brand, Then I Met You to create a sky-blue summer pop-up. Our pastel blue E-Tuk found its way to three different locations in SoHo, NYC, offering passersby a chance to experience the magic of Then I Met You's skincare products. For three days, we engaged skincare enthusiasts with samples of TIMY's coveted cleansing bomb and sunscreen and gave out refreshing popsicles. A TikTok challenge added excitement, and the first 25 in line received full-size products. Over 6,000 people visited in 3 days, trying products at the branded E-Tuk and custom display wall. Thanks to all who joined us!
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