House of Independence

We partnered with UnitedMasters for the House of Independence during South by Southwest 2023. Over the course of two days we featured multiple panelists and artists. Activations included an Intuit sponsored Whisper Booth, where guests could record themselves on a verse to be submitted to Headliner La Russell. Multiple Photo moments, a claw machine, and a custom lightbox were featured throughout as well. The bar was sponsored by Johnnie Walker.