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Chase Freedom Holiday Tour

November 2024
Experiential Activation
Los Angeles, CA
1,000 - 5,000 Attendees
 
Overview
From ASV
To celebrate the holidays and show how consumers can do more with the Chase Freedom card, we produced a 5-market holiday mall tour for our clients at CAA Brand Consulting and JPMorgan Chase.  With varying footprints ranging from 30’x30’ to 14’x30’, we created a display that was modular enough to be flexible onsite, and engaging enough to keep holiday shoppers excited.  These displays included custom greenhouse structures that provided gift wrapping services and custom premiums, a 3D photo op, a giant Christmas tree made of Chase branded gifts, a hot chocolate cart and a custom printed floor.  Consumers were able to get their gifts wrapped, take home a cool Chase Freedom premium item and share a fun holiday photo with friends and family!
Event Team
Agencies & Vendors
  • Planning & Production
    ASV
    Torrance, CA
  • Experiential Agency
    CAA
    New York, NY
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