NORQAIN Independence Collection Chronogr

September 2024
Product Launch
50 - 100 Attendees
 
Overview
From Lightbox
In the heart of New York City, Lightbox NYC hosted the exclusive launch of NORQAIN’s first two chronographs from the acclaimed Independence collection. Guests entered through the cellar to discover the new skeletonized chronograph designs showcased in elegant, jeweled displays before moving upstairs. The main event space featured a cinematic experience with Lightbox’s signature 360-degree projection mapping, immersing attendees in the story behind the Independence collection. On the mezzanine, guests enjoyed hands-on watch try-ons, overlooking the dynamic event below. Inspired by the grandeur of the world’s highest peaks, NORQAIN’s spirit of pushing boundaries and embracing innovation was reflected throughout the venue with custom vinyl installations, themed cocktails and canapés, and immersive lighting effects. Lightbox NYC’s advanced technology and versatile event space made it the perfect venue for this luxury watch launch in New York City.
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