Caffè GUESS
September 2025
Collaborators
Pop Up
New York, NY
150 - 200 Attendees
Overview
From White Space Chelsea
During New York Fashion Week, GUESS transformed White Space Chelsea into Caffè GUESS, a free, immersive Italian-café experience for guests. The activation merged fashion and lifestyle, featuring complimentary coffee and gelato, live fashion illustrations, a vintage-style photo booth, and exclusive gift giveaways.
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