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SOHO Lofts Special event space's avatar
Venues/New York, NY/Raw Space/SOHO Lofts Special event space

SOHO Lofts Special event space

Raw / Blank Space
New York, NY

Venue Type

Raw / Blank Space

Address

477 Broadway, New York, NY

Neighborhood

Soho

SOHO Lofts Special event space's avatar

SOHO Lofts Special event space

Venue Type

Raw / Blank Space

Address

477 Broadway, New York, NY

Neighborhood

Soho

Authentic SOHO loft’s located in the heart of historical Manhattan's SOHO district. We offer unique loft spaces available for your next special event

Number of Spaces

3 Spaces

Capacity

Max Seated: 445
Max Standing: 500

Food & Beverage

Preferred catering available
Preferred beverage vendors available

Technology

Preferred A/V vendors available

Spaces

Ground Floor and lower level
Ground Floor and lower level
Seated: 445 / Standing: 500
Basement
Basement
Standing: 165
Second Floor
Second Floor
Seated: 300 / Standing: 338
Ground Floor and lower level
Ground Floor and lower level
Seated: 445 / Standing: 500
Basement
Basement
Standing: 165
Second Floor
Second Floor
Seated: 300 / Standing: 338

About

Privately owned unique commercial loft spaces available for both daily and short term. Located in the heart of Manhattan’s SOHO district. Primarily used for pop ups, product launches, exhibition spaces, fashion shows, movie and television, and photoshoots. With a total of 30,000 continuous square feet, plus two newly acquired loft spaces on our 4th and 5th floors, all located in the same building totaling 50,000 sq. feet. The lofts are highly customizable. Currently, there are 4 distinct lofts available: Ground floor and lower level, Second floor and 4th and 5th floors. Floors 4 and 5th come built-out , furnished with built out kitchens. Please inquire and would be happy to send additional photos. Constructed in 1890, this cast-iron building was a bustling area of Manhattan and was occupied by famous textile manufacturing businesses. The lofts still retain many of the original details. Each loft is 10,000 square feet (50 x 200) that goes from Broadway to Mercer streets one of only 5 in SOHO. They have natural light flooding in through 16-foot ground floor and 14 foot second floor sash windows looking out onto Mercer and Broadway. Follow us on social media for both past events we have hosted and updates.

Business Location Map
Open in Google Maps

Discussions



Press

Jun 10, 2023

Vogue

I Braved New York’s Pop-Up ‘Sex and the City’ Experience. Here’s What I Discovered

May 25, 2023

WWD

Max Brings ‘Sex and the City’ Immersive Experience to New York City

Dec 15, 2022

BizBash

NBA 2K and AmEx Teamed Up for a Slam Dunk Pop-Up

Jun 10, 2023

Vogue

I Braved New York’s Pop-Up ‘Sex and the City’ Experience. Here’s What I Discovered

May 25, 2023

WWD

Max Brings ‘Sex and the City’ Immersive Experience to New York City

Dec 15, 2022

BizBash

NBA 2K and AmEx Teamed Up for a Slam Dunk Pop-Up




Details

Year Established

1996

Year Renovated

1932

Vibe

Historic

Capacity

Max Seated: 445 Max Standing: 500

Features

Catering Kitchen
Breakout Rooms
Loading Dock

Food & Beverage

Preferred catering available
Preferred beverage vendors available

We have great third party catering and beverage options available.

Technology

Preferred A/V vendors available

We have great third party A/V and Lighting venders options available.

Union Labor

Does not require union labor

Transportation

There are commercial parking in the neighborhood. Transportation options are available as well but must be prearranged. Additional fees would apply.

Furniture

Furniture included

Depending on what floor is being rented. We do have spreadsheet available of all the furniture available on our 4th and 5th floors.

Availability

Please contact us directly as we receive many inquiries. Clients could place soft holds on dates as well.

Noise Restrictions

We are not a traditional event space but rather a privately owned building. We are not a sound stage. our upper floor loft spaces are quieter than our lower floors since they are further away from the Broadway street traffic.

Cancellations

Once our licensee agreement is signed all fees are due and are non-refundable. The reason for this is we receive many requests from potential clients and if you sign an agreement the payment of fees secures your dates and we have to ass on other inquires. If your client also even if the agreement is signed then we are unable to book those dates as our other holds went to find another location.

Load In

There are several options available for load in/out. On our ground floor/lower level there is roll in street access at our 477 Broadway entrance and stair access at our 52 Mercer entrance. For our upper floors we have an elevator at our 52 Mercer entrance.

Guest Access

We have several acres points which makes our location unique like no other in SOHO.. We are one of the only event spaces in soho that has entrances on both Broadway and Mercer. Guests can access our 477 Broadway entrance which is the major through fair of SOHO with 50 feet of store frontage and lots of foot traffic and ground level and then exit through our 52 Mercer entrance. This entrance is more quintessential allure of SOHO with cobble stone streets, high end boutiques.

Storage

With over 30,000 sq. feet of rental space one can dedicate storage.

Cleaning and Trash Removal

We offer both pre cleaning, event ready cleaning and post cleaning. We also offer bathroom attendants as well as porter services. This is all for additional fees.

Permits and Insurance

Our venue does require TPA (Temporary Permit of Assembly) for an event or pop up product launch that has over 74 people.Photoshoots and tv commercials or excluded from this requirement. We also require COI's and Workman's compensation. If liquor is to be severed we also require an SLA to be filled and our catering company to provide liquor liability insurance.

Discounts for Nonprofits

Open to discuss


Previous Events

Savage X Fenty Launch
Savage X Fenty Launch
Fashion Show
Sex and the City - And Just Like That 25
Sex and the City - And Just Like That 25
PR Event
Prada Paradoxe
Prada Paradoxe
Product Launch
Savage X Fenty Launch
Savage X Fenty Launch
Fashion Show
Sex and the City - And Just Like That 25
Sex and the City - And Just Like That 25
PR Event
Prada Paradoxe
Prada Paradoxe
Product Launch

Team

HB
Howard Baden
Owner and operator of soholofts.nyc
HB
Howard Baden
Owner and operator of soholofts.nyc


Previous Collaborators

AV Rental & Production

ATD Audio Visual
The Bronx, NY
Worked here 6x
preferred
ProShow
New York, NY
preferred

Experiential Agency

BMF
New York, NY
Worked here 2x
RQ Agency
West Hollywood, CA
Worked here 1x

Photography

Falco Silva
New York, NY
Worked here 1x

AV Rental & Production

ATD Audio Visual
The Bronx, NY
Worked here 6x
preferred
ProShow
New York, NY
preferred

Experiential Agency

BMF
New York, NY
Worked here 2x
RQ Agency
West Hollywood, CA
Worked here 1x

Photography

Falco Silva
New York, NY
Worked here 1x

Signage & Printing

Candid Worldwide
Farmingdale, NY
preferred

Cleaning

valbran
New York, NY
preferred

Caterer

Matchbox Catering
New York, NY
preferred

Do you work for SOHO Lofts Special event space? Contact us to learn more about who's managing this profile or gain access.



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