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Girlboss

June 2019
Conference / Summit
Los Angeles, CA
1,000 - 5,000 Attendees
 
Overview
From ASV
As the Creative Fabrication partner to Superfly, a brand experience agency, ASV produced all things scenic for the 2019 Girlboss Rally, an Empowerment Conference designed for women. The theme – a Campus Takeover – at UCLA provided an experience filled with learning, connecting and inspiration. Thousands of ambitious attendees showed up for this weekend Experiential Wonderland. We worked hand in hand with Superfly to bring their vision to life. ASV’s scope included a custom-built hexagon ribbon structure, an outdoor quad and merchandise area, an art fair showcasing work by inspiring women, visually impactful set elements for 10 uniquely designed breakout rooms, all of the scenic pieces for the main stage backdrop, a VIP lounge, a networking event, over 900+ graphic elements, mirror clings, directional signage and flags.
Venue
Venue map
University of California, Los Angeles
Los Angeles, CA
Event Team
Agencies & Vendors
  • Planning & Production
    ASV
    Torrance, CA
  • Experiential Agency
    Superfly
    New York, NY
People