DOODLES x CROCS @ COMPLEXCON

ComplexCon isn’t for the timid — it’s a creative battlefield where brands fight for attention. Doodles and Crocs wanted a booth that didn’t just look good… it had to stop people in their tracks, pull them in, and keep them there. The Challenge Blend Doodles’ playful, artistic world with Crocs’ iconic brand identity — and do it in a way that resonated with a young, hype-driven audience. We had to create something both photo-worthy and interactive, all while competing with the loudest, boldest booths in the building. The Solution We designed a fully immersive booth that felt like stepping inside the Doodles universe — with Crocs woven into every moment. From interactive installations to custom-built spaces, every element was engineered to: • Spark curiosity from across the floor • Encourage hands-on engagement • Showcase the collaboration in a way that demanded a photo (or ten) The Impact The booth became a high-traffic destination at ComplexCon. Lines formed, cameras rolled, and the Doodles x Crocs story spread far beyond the convention center. The result? Sky-high engagement, brand recall that stuck, and a collaboration that lived rent-free in the minds of thousands.